(OR HOW  WE LIKE TO SHOW OFF)

Eddie Bauer

In-store graphics

 

While launching a test market campaign for denim, Eddie Bauer invited Stella Color to prototype the solutions to be evaluated by the in-store team. Within 24 hours the Eddie Bauer team had 3-4 options in hand for review.

 

A combination of flexible rolled media as well as rigid structural self-standing solutions were chosen and executed, then drop-shipped to 60 locations. Comprehensive directives were developed to assist execution by store-level employees.

 

Solution:

Rapid response to prototyping along with critical color product matching requirements allows Stella Color to assist major retailers in executing test marketing under quick turnaround requirements.

 

EddieBauer.com

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